{"id":39275,"date":"2023-07-27T11:57:14","date_gmt":"2023-07-27T14:57:14","guid":{"rendered":"https:\/\/marketup.com\/?p=39275"},"modified":"2023-07-27T13:59:18","modified_gmt":"2023-07-27T16:59:18","slug":"a-onda-rosa-de-barbie-conquista-a-25-de-marco","status":"publish","type":"post","link":"https:\/\/marketup.com\/blog\/a-onda-rosa-de-barbie-conquista-a-25-de-marco\/","title":{"rendered":"A Onda Rosa de ‘Barbie’ Conquista a 25 de Mar\u00e7o"},"content":{"rendered":"\n

A onda rosa do filme “Barbie”<\/a>  conquista a 25 de Mar\u00e7o, principal centro de com\u00e9rcio popular de S\u00e3o Paulo. As barracas exibem camisetas, croppeds e vestidos em v\u00e1rios tons de rosa, e os camel\u00f4s comemoram as vendas.<\/p>\n\n\n\n

Camiseta, cropped ou vestido rosa? Temos!<\/h3>\n\n\n\n

A tend\u00eancia\u00a0barbiecore<\/a>\u00a0mudou a cara da rua 25 de Mar\u00e7o.<\/strong>\u00a0Julho costuma ser um m\u00eas sem grandes novidades para os camel\u00f4s, que nessa \u00e9poca do ano geralmente oferecem op\u00e7\u00f5es de presentes para o Dia dos Pais. Com a onda de “Barbie”, o foco dos produtos \u00e0 venda mudou.<\/p>\n\n\n\n

Pe\u00e7as de roupa “Barbie” de R$ 25 a R$ 60.<\/strong> Os pre\u00e7os nas barracas s\u00e3o bem mais em conta do que as roupas licenciadas pela Mattel, que podem custar at\u00e9 R$ 200. Al\u00e9m do rosa, os vendedores tamb\u00e9m oferecem pe\u00e7as em roxo, preto e off-white. <\/p>\n\n\n\n

Vendedores comemoram as vendas<\/strong>. O camel\u00f4 Vin\u00edcius Ribeiro, 24, afirma que o fen\u00f4meno de “Barbie” tem conquistado meninas e mulheres de todas as idades. “O marketing do filme fez explodir as minhas vendas. O p\u00fablico infantil quer mesmo a camiseta do filme e o adulto procura montar looks completos”, diz.<\/p>\n\n\n\n

\"\"
Imagem: Henrique Santiago\/UOL 
<\/figcaption><\/figure>\n\n\n\n
\n

Os clientes est\u00e3o decididos, v\u00eam para c\u00e1 j\u00e1 sabendo o que querem comprar. Eu vendi 200 croppeds em tr\u00eas dias. <\/p>\nVin\u00edcius Ribeiro, comerciante da rua 25 de Mar\u00e7o<\/cite><\/blockquote>\n\n\n\n

Nos primeiros dias de exibi\u00e7\u00e3o do filme nos cinemas, s\u00f3 deu Barbie na 25 de Mar\u00e7o. <\/strong>O camel\u00f4 diz que praticamente n\u00e3o vendeu outras roupas no \u00faltimo fim de semana. <\/strong>Agora, ele torce para a alta procura ser mantida. “Se n\u00e3o, vou ter que fazer promo\u00e7\u00e3o”, afirma.<\/p>\n\n\n\n

O camel\u00f4 Henrique Souza, 30, se diz surpreso com a procura. <\/strong>Para ele, o filme ajudou a resgatar a mem\u00f3ria afetiva da Barbie, “que estava esquecida no tempo” e agora “rejuvenesceu” com a personagem estrelada em carne e osso pela atriz Margot Robbie. Os vestidos de R$ 60 j\u00e1 estavam esgotados na tarde de ter\u00e7a. “Realmente bombou. Eu estou muito feliz com isso [as vendas]”, diz.<\/p>\n\n\n\n

Ele se diz curioso e intrigado com o que viu nos dois minutos de trailer do filme.<\/strong> Mas como a procura por roupas est\u00e1 t\u00e3o alta, Souza diz que talvez n\u00e3o consiga ir ao cinema<\/a> nos pr\u00f3ximos dias.<\/p>\n\n\n\n

<\/p>\n\n\n\n

Fonte: Henrique Santiago<\/a> Do UOL,<\/a> em S\u00e3o Paulo<\/p>\n\n\n\n

Sobre a MarketUP<\/h3>\n\n\n\n

Tenha uma vis\u00e3o ampla do seu neg\u00f3cio a fim de ficar por dentro de tudo que acontece em tempo real na sua empresa. <\/p>\n\n\n\n

Por fim, com o PDV MarketUP<\/strong><\/a>, voc\u00ea otimiza seu processo de vendas e atende seus clientes de forma mais \u00e1gil, e o melhor gratuitamente.<\/p>\n","protected":false},"excerpt":{"rendered":"

As barracas exibem camisetas, croppeds e vestidos em v\u00e1rios tons de rosa, e os camel\u00f4s comemoram as vendas.<\/p>\n","protected":false},"author":11,"featured_media":39279,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[5],"tags":[3022],"class_list":["post-39275","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","tag-vendas"],"yoast_head":"\nA Onda Rosa de 'Barbie' Conquista a 25 de Mar\u00e7o | MarketUP<\/title>\n<meta name=\"description\" content=\"A onda rosa do filme\u00a0"Barbie"\u00a0 conquista a 25 de Mar\u00e7o, principal centro de com\u00e9rcio popular de S\u00e3o Paulo.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/marketup.com\/blog\/a-onda-rosa-de-barbie-conquista-a-25-de-marco\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A Onda Rosa de 'Barbie' Conquista a 25 de Mar\u00e7o | MarketUP\" \/>\n<meta property=\"og:description\" content=\"A onda rosa do filme\u00a0"Barbie"\u00a0 conquista a 25 de Mar\u00e7o, principal centro de com\u00e9rcio popular de S\u00e3o Paulo.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/marketup.com\/blog\/a-onda-rosa-de-barbie-conquista-a-25-de-marco\/\" \/>\n<meta property=\"og:site_name\" content=\"MarketUP\" \/>\n<meta property=\"article:published_time\" content=\"2023-07-27T14:57:14+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-07-27T16:59:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/marketup.com\/wp-content\/uploads\/2023\/07\/IMG-BLOG-44.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Monique Paulino\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Monique Paulino\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/marketup.com\/blog\/a-onda-rosa-de-barbie-conquista-a-25-de-marco\/\",\"url\":\"https:\/\/marketup.com\/blog\/a-onda-rosa-de-barbie-conquista-a-25-de-marco\/\",\"name\":\"A Onda Rosa de 'Barbie' Conquista a 25 de Mar\u00e7o | MarketUP\",\"isPartOf\":{\"@id\":\"https:\/\/marketup.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/marketup.com\/blog\/a-onda-rosa-de-barbie-conquista-a-25-de-marco\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/marketup.com\/blog\/a-onda-rosa-de-barbie-conquista-a-25-de-marco\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/marketup.com\/wp-content\/uploads\/2023\/07\/IMG-BLOG-44.png\",\"datePublished\":\"2023-07-27T14:57:14+00:00\",\"dateModified\":\"2023-07-27T16:59:18+00:00\",\"author\":{\"@id\":\"https:\/\/marketup.com\/#\/schema\/person\/6180a3af651de42777fc1c3c1917510f\"},\"description\":\"A onda rosa do filme\u00a0\\\"Barbie\\\"\u00a0 conquista a 25 de Mar\u00e7o, principal centro de com\u00e9rcio popular de S\u00e3o Paulo.\",\"breadcrumb\":{\"@id\":\"https:\/\/marketup.com\/blog\/a-onda-rosa-de-barbie-conquista-a-25-de-marco\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/marketup.com\/blog\/a-onda-rosa-de-barbie-conquista-a-25-de-marco\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/marketup.com\/blog\/a-onda-rosa-de-barbie-conquista-a-25-de-marco\/#primaryimage\",\"url\":\"https:\/\/marketup.com\/wp-content\/uploads\/2023\/07\/IMG-BLOG-44.png\",\"contentUrl\":\"https:\/\/marketup.com\/wp-content\/uploads\/2023\/07\/IMG-BLOG-44.png\",\"width\":1920,\"height\":800,\"caption\":\"A Onda Rosa de 'Barbie' Conquista a 25 de Mar\u00e7o\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/marketup.com\/blog\/a-onda-rosa-de-barbie-conquista-a-25-de-marco\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\/\/marketup.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"A Onda Rosa de ‘Barbie’ Conquista a 25 de Mar\u00e7o\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/marketup.com\/#website\",\"url\":\"https:\/\/marketup.com\/\",\"name\":\"MarketUP\",\"description\":\"MarketUP \u00e9 a plataforma de gest\u00e3o gr\u00e1tis para micro e pequenas empresas com emiss\u00e3o fiscal e mais. NFe, NFCe, PDV e Loja Virtual. 100% Online.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/marketup.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/marketup.com\/#\/schema\/person\/6180a3af651de42777fc1c3c1917510f\",\"name\":\"Monique Paulino\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/marketup.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/7936639f290625b54f623c27c8deb04527e788fb0eb7fdfab24ec17746681cb5?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/7936639f290625b54f623c27c8deb04527e788fb0eb7fdfab24ec17746681cb5?s=96&d=mm&r=g\",\"caption\":\"Monique Paulino\"},\"description\":\"Monique Paulino \u00e9 uma publicit\u00e1ria especializada em marketing digital, redes sociais e cria\u00e7\u00e3o de conte\u00fado.\",\"url\":\"https:\/\/marketup.com\/blog\/author\/monique-paulino\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"A Onda Rosa de 'Barbie' Conquista a 25 de Mar\u00e7o | MarketUP","description":"A onda rosa do filme\u00a0\"Barbie\"\u00a0 conquista a 25 de Mar\u00e7o, principal centro de com\u00e9rcio popular de S\u00e3o Paulo.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/marketup.com\/blog\/a-onda-rosa-de-barbie-conquista-a-25-de-marco\/","og_locale":"pt_BR","og_type":"article","og_title":"A Onda Rosa de 'Barbie' Conquista a 25 de Mar\u00e7o | MarketUP","og_description":"A onda rosa do filme\u00a0\"Barbie\"\u00a0 conquista a 25 de Mar\u00e7o, principal centro de com\u00e9rcio popular de S\u00e3o Paulo.","og_url":"https:\/\/marketup.com\/blog\/a-onda-rosa-de-barbie-conquista-a-25-de-marco\/","og_site_name":"MarketUP","article_published_time":"2023-07-27T14:57:14+00:00","article_modified_time":"2023-07-27T16:59:18+00:00","og_image":[{"width":1920,"height":800,"url":"https:\/\/marketup.com\/wp-content\/uploads\/2023\/07\/IMG-BLOG-44.png","type":"image\/png"}],"author":"Monique Paulino","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Monique Paulino","Est. tempo de leitura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/marketup.com\/blog\/a-onda-rosa-de-barbie-conquista-a-25-de-marco\/","url":"https:\/\/marketup.com\/blog\/a-onda-rosa-de-barbie-conquista-a-25-de-marco\/","name":"A Onda Rosa de 'Barbie' Conquista a 25 de Mar\u00e7o | MarketUP","isPartOf":{"@id":"https:\/\/marketup.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/marketup.com\/blog\/a-onda-rosa-de-barbie-conquista-a-25-de-marco\/#primaryimage"},"image":{"@id":"https:\/\/marketup.com\/blog\/a-onda-rosa-de-barbie-conquista-a-25-de-marco\/#primaryimage"},"thumbnailUrl":"https:\/\/marketup.com\/wp-content\/uploads\/2023\/07\/IMG-BLOG-44.png","datePublished":"2023-07-27T14:57:14+00:00","dateModified":"2023-07-27T16:59:18+00:00","author":{"@id":"https:\/\/marketup.com\/#\/schema\/person\/6180a3af651de42777fc1c3c1917510f"},"description":"A onda rosa do filme\u00a0\"Barbie\"\u00a0 conquista a 25 de Mar\u00e7o, principal centro de com\u00e9rcio popular de S\u00e3o Paulo.","breadcrumb":{"@id":"https:\/\/marketup.com\/blog\/a-onda-rosa-de-barbie-conquista-a-25-de-marco\/#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/marketup.com\/blog\/a-onda-rosa-de-barbie-conquista-a-25-de-marco\/"]}]},{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/marketup.com\/blog\/a-onda-rosa-de-barbie-conquista-a-25-de-marco\/#primaryimage","url":"https:\/\/marketup.com\/wp-content\/uploads\/2023\/07\/IMG-BLOG-44.png","contentUrl":"https:\/\/marketup.com\/wp-content\/uploads\/2023\/07\/IMG-BLOG-44.png","width":1920,"height":800,"caption":"A Onda Rosa de 'Barbie' Conquista a 25 de Mar\u00e7o"},{"@type":"BreadcrumbList","@id":"https:\/\/marketup.com\/blog\/a-onda-rosa-de-barbie-conquista-a-25-de-marco\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/marketup.com\/"},{"@type":"ListItem","position":2,"name":"A Onda Rosa de ‘Barbie’ Conquista a 25 de Mar\u00e7o"}]},{"@type":"WebSite","@id":"https:\/\/marketup.com\/#website","url":"https:\/\/marketup.com\/","name":"MarketUP","description":"MarketUP \u00e9 a plataforma de gest\u00e3o gr\u00e1tis para micro e pequenas empresas com emiss\u00e3o fiscal e mais. NFe, NFCe, PDV e Loja Virtual. 100% Online.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/marketup.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-BR"},{"@type":"Person","@id":"https:\/\/marketup.com\/#\/schema\/person\/6180a3af651de42777fc1c3c1917510f","name":"Monique Paulino","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/marketup.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/7936639f290625b54f623c27c8deb04527e788fb0eb7fdfab24ec17746681cb5?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/7936639f290625b54f623c27c8deb04527e788fb0eb7fdfab24ec17746681cb5?s=96&d=mm&r=g","caption":"Monique Paulino"},"description":"Monique Paulino \u00e9 uma publicit\u00e1ria especializada em marketing digital, redes sociais e cria\u00e7\u00e3o de conte\u00fado.","url":"https:\/\/marketup.com\/blog\/author\/monique-paulino\/"}]}},"_links":{"self":[{"href":"https:\/\/marketup.com\/wp-json\/wp\/v2\/posts\/39275","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/marketup.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/marketup.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/marketup.com\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/marketup.com\/wp-json\/wp\/v2\/comments?post=39275"}],"version-history":[{"count":6,"href":"https:\/\/marketup.com\/wp-json\/wp\/v2\/posts\/39275\/revisions"}],"predecessor-version":[{"id":39287,"href":"https:\/\/marketup.com\/wp-json\/wp\/v2\/posts\/39275\/revisions\/39287"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/marketup.com\/wp-json\/wp\/v2\/media\/39279"}],"wp:attachment":[{"href":"https:\/\/marketup.com\/wp-json\/wp\/v2\/media?parent=39275"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/marketup.com\/wp-json\/wp\/v2\/categories?post=39275"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/marketup.com\/wp-json\/wp\/v2\/tags?post=39275"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}