{"id":38401,"date":"2022-08-25T14:39:16","date_gmt":"2022-08-25T17:39:16","guid":{"rendered":"https:\/\/marketup.com\/?p=38401"},"modified":"2022-08-25T14:42:55","modified_gmt":"2022-08-25T17:42:55","slug":"o-numero-de-transacoes-digitais-no-mundo-deve-aumentar-80-ate-2025-diz-estudo","status":"publish","type":"post","link":"https:\/\/marketup.com\/blog\/o-numero-de-transacoes-digitais-no-mundo-deve-aumentar-80-ate-2025-diz-estudo\/","title":{"rendered":"O n\u00famero de transa\u00e7\u00f5es digitais no mundo deve aumentar 80% at\u00e9 2025, diz estudo"},"content":{"rendered":"\n

Segundo pesquisa realizada pela consultoria PWC, o volume de transa\u00e7\u00f5es digitais no mundo deve aumentar cerca de 80% at\u00e9 2025, podendo chegar a quase 2 trilh\u00f5es de transa\u00e7\u00f5es por ano. At\u00e9 o final de 2030, esse total deve quase triplicar.<\/p>\n\n\n\n

Os dados demonstram que, incentivado pela pandemia da Covid-19, as carteiras digitais est\u00e3o ganhando cada vez mais espa\u00e7o na rotina dos indiv\u00edduos ao redor do mundo.<\/p>\n\n\n\n

Al\u00e9m disso, dados do Grupo Consumoteca, 60% dos jovens de 18 a 24 anos confiam nas carteiras digitais. Esse n\u00famero sobe para 70% quando se olha para a classe A.<\/p>\n\n\n\n

DESMATERIALIZA\u00c7\u00c3O<\/h3>\n\n\n\n

Carteiras digitais s\u00e3o dispositivos eletr\u00f4nicos que permitem que sejam realizadas transa\u00e7\u00f5es eletr\u00f4nicas. \u00c9 uma esp\u00e9cie de vers\u00e3o digital da sua conta banc\u00e1ria e cart\u00f5es, acess\u00edveis por meio de celulares, tablets e computadores. Dessa forma, elas substituem a carteira f\u00edsica – da\u00ed o nome.<\/p>\n\n\n\n

A “desmaterializa\u00e7\u00e3o” dos produtos e servi\u00e7os transformou os meios de pagamentos banc\u00e1rios, permitindo com que atividades como fazer uma transfer\u00eancia de dinheiro, pagar um boleto, at\u00e9 guardar passagens a\u00e9reas e ingressos pudessem ser feitas atrav\u00e9s de um \u00fanico aplicativo, 100% online.<\/p>\n\n\n\n

RISCOS S\u00c3O ALTOS<\/h3>\n\n\n\n

Essa centraliza\u00e7\u00e3o dos servi\u00e7os, inegavelmente pr\u00e1tica, n\u00e3o vem desacompanhada de riscos: em caso de furto ou roubo, a amea\u00e7a vai muito al\u00e9m do pr\u00f3prio aparelho.<\/p>\n\n\n\n

Marco Zanini, especialista em seguran\u00e7a digital, aponta a engenharia social como a principal causa dos golpes digitais. Para ele, como esses usu\u00e1rios n\u00e3o t\u00eam experi\u00eancia no mundo digital, h\u00e1 mais vulnerabilidade. <\/p>\n\n\n\n

Al\u00e9m disso, as companhias acabaram privilegiando a usabilidade. Ter uma experi\u00eancia pr\u00e1tica e agrad\u00e1vel de uso acabou sobrepondo aspectos de seguran\u00e7a \u2014 na facilidade de mudar a senha de acesso ou movimentar fundos, por exemplo.<\/p>\n\n\n\n

\u201cA reclama\u00e7\u00e3o dos pr\u00f3prios usu\u00e1rios faz os aplicativos ficarem mais seguros e mais sofisticados\u201d, explica.<\/p>\n\n\n\n

<\/p>\n\n\n\n

Gostou do conte\u00fado? Fique de olho no Canal PME para entender mais sobre todos os principais temas do mercado e conhecer em primeira m\u00e3o as novidades da MarketUP<\/strong><\/a>! <\/p>\n\n\n\n

Aproveite tamb\u00e9m para seguir a MarketUP nas redes sociais agora<\/strong><\/a>.<\/p>\n\n\n\n

Fonte: CNN Brasil<\/a><\/p>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

Segundo pesquisa realizada pela consultoria PWC, o volume de transa\u00e7\u00f5es digitais no mundo deve aumentar cerca de 80% at\u00e9 2025, <\/p>\n","protected":false},"author":1,"featured_media":38402,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[5],"tags":[4429,3696,4994,3005,3036,3008],"class_list":["post-38401","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","tag-carteiras-digitais","tag-digital","tag-digitalizacao","tag-erp","tag-gestao","tag-marketup"],"yoast_head":"\nO n\u00famero de transa\u00e7\u00f5es digitais no mundo deve aumentar 80% at\u00e9 2025, diz estudo | MarketUP<\/title>\n<meta name=\"description\" content=\"Segundo pesquisa realizada pela consultoria PWC, o volume de transa\u00e7\u00f5es digitais no mundo deve aumentar cerca de 80% at\u00e9 2025\" \/>\n<meta name=\"robots\" content=\"index, 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