{"id":26524,"date":"2021-09-01T10:50:19","date_gmt":"2021-09-01T13:50:19","guid":{"rendered":"https:\/\/marketup.com\/?p=26524"},"modified":"2021-09-01T10:50:19","modified_gmt":"2021-09-01T13:50:19","slug":"nova-norma-facilita-adequacao-de-pequenos-negocios-a-lgpd","status":"publish","type":"post","link":"https:\/\/marketup.com\/blog\/nova-norma-facilita-adequacao-de-pequenos-negocios-a-lgpd\/","title":{"rendered":"Nova norma facilita adequa\u00e7\u00e3o de pequenos neg\u00f3cios \u00e0 LGPD"},"content":{"rendered":"<p>A Autoridade Nacional de Prote\u00e7\u00e3o de Dados (ANPD) publicou na \u00faltima segunda-feira, dia 30 de agosto, uma nova norma sobre a aplica\u00e7\u00e3o da Lei Geral de Prote\u00e7\u00e3o de Dados (LGPD) sobre micro e pequenas empresas. O texto, que passar\u00e1 por consulta p\u00fablica at\u00e9 29 de setembro, prev\u00ea um tratamento diferenciado para os pequenos neg\u00f3cios, dispensando algumas obriga\u00e7\u00f5es e simplificando o processo de adequa\u00e7\u00e3o.&nbsp;<\/p>\n<p>A norma simplifica pontos bastante complexos da LGDP \u2014 tais como a nomea\u00e7\u00e3o de um encarregado pelo tratamento de dados pessoais, por exemplo, agora dispensado para pequenos neg\u00f3cios \u2014 e que seriam muito dif\u00edceis de serem implementados pelas micro e pequenas empresas. Al\u00e9m disso, agora h\u00e1 a concess\u00e3o de prazos diferenciados e o enquadramento na Lei Complementar n\u00ba 123, de acordo com o grau de risco que a empresa pode representar aos seus consumidores.<\/p>\n<h3><b>Texto ainda n\u00e3o \u00e9 o ideal, mas simplifica LGPD<\/b><\/h3>\n<p>Na avalia\u00e7\u00e3o de Diego Almeida, Encarregado de Dados Pessoais do Sebrae, a norma ainda deixa alguns pontos da LGPD para serem resolvidos. Ele ressaltou, contudo, a import\u00e2ncia do marco para os pequenos neg\u00f3cios. \u201cO Sebrae acredita que as micro e pequenas empresas ainda n\u00e3o est\u00e3o preparadas para realizar a adequa\u00e7\u00e3o, ainda mais por conta do contexto de crise causada pela pandemia. Mas acreditamos que a norma deve fomentar a busca pela adequa\u00e7\u00e3o. Agora, al\u00e9m da implementa\u00e7\u00e3o ter se tornado mais f\u00e1cil, as empresas ter\u00e3o um novo diferencial competitivo.\u201d<\/p>\n<p><a href=\"https:\/\/www.agenciasebrae.com.br\/sites\/asn\/uf\/NA\/nova-norma-reduz-a-complexidade-e-facilita-a-implementacao-da-lgpd-pelos-pequenos-negocios,05f0996f4dc9b710VgnVCM100000d701210aRCRD\"><b>Segundo o Sebrae<\/b><\/a>, a norma possui os seguintes pontos de destaque:<\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">dispensa da obriga\u00e7\u00e3o de nomear um encarregado de tratamento de dados pessoais (DPO);<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">flexibiliza\u00e7\u00e3o com base no risco e escala do tratamento;<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">flexibiliza\u00e7\u00e3o do atendimento \u00e0s requisi\u00e7\u00f5es dos titulares por meio eletr\u00f4nico ou impresso, ou ainda qualquer outra forma que assegure o acesso facilitado;<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">dispensa da obriga\u00e7\u00e3o de eliminar, anonimizar ou bloquear dados excessivos;<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">direito ao dobro do prazo com rela\u00e7\u00e3o a outros agentes de tratamento;<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">flexibiliza\u00e7\u00e3o do relat\u00f3rio de impacto como forma simplificada;<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">disponibiliza\u00e7\u00e3o de guias e orienta\u00e7\u00f5es para auxiliar na adequa\u00e7\u00e3o.<\/li>\n<\/ul>\n<p>O texto segue em consulta p\u00fablica at\u00e9 o final do m\u00eas de setembro. Todos os interessados em contribuir podem informar quais pontos ainda consideram de dif\u00edcil execu\u00e7\u00e3o. \u201cO Sebrae vai enviar outras contribui\u00e7\u00f5es ao texto tentando facilitar ainda mais o trabalho para as micro e pequenas empresas. Assim que a norma estiver em vigor, teremos um equil\u00edbrio entre o dever de garantir seguran\u00e7a aos direitos dos titulares e a necessidade de medidas t\u00e9cnicas equivalentes \u00e0 realidade das empresas\u201d, finalizou Almeida.<\/p>\n<p><i>Reda\u00e7\u00e3o MarketUP | Fonte:<\/i> <b><i>Ag\u00eancia Sebrae de Not\u00edcias<\/i><\/b><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A Autoridade Nacional de Prote\u00e7\u00e3o de Dados (ANPD) publicou na \u00faltima segunda-feira, dia 30 de agosto, uma nova norma sobre a aplica\u00e7\u00e3o da Lei Geral [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":26530,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[5],"tags":[3614,4880,5013],"class_list":["post-26524","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","tag-legislacao","tag-leis","tag-lgpd"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.3 - 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